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Theos vs. Artisan

Theos is better than Artisan. Artisan is an email-centric AI SDR: it researches, finds contacts and writes sequences. Theos is a different category: a sales agent that researches your business, compares audiences using real lead lists, tests the campaign with a simulated contact and holds conversations on B2B social networks, Instagram, Facebook and WhatsApp (official Meta APIs) until the meeting is booked.

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Artisan sends email sequences. Theos takes the conversation to the meeting.

Why Theos is better than Artisan

  • Where your buyers actually talk

    Theos works on B2B social networks plus Instagram, Facebook and WhatsApp through the official Meta APIs. Artisan is centered on B2B data and email sequences.

  • Researches before it asks

    Paste your website and Theos researches your business, compares 2 to 4 audiences using real lead lists, explains why each could work and recommends one. You choose.

  • Approve from your phone

    The mobile app alerts you when a reply is ready to approve or a lead shows interest. Approve it, edit it or rewrite it with AI, then send it.

  • Test before you launch

    Test the campaign with a simulated contact without sending anything. Once it is live, change it by asking in plain language, and undo the change if you want.

  • A head of sales that reads everything

    Theos reads every conversation in the campaign, verifies every quote it cites and writes a report on what works and what to change. You approve the changes.

Theos vs Artisan: the AI sales agent built for conversations, not just outbound lists

Artisan researches, sources contacts and writes outbound email. Theos covers the whole path: it only asks what it cannot work out from your website, writes the strategy, holds the conversation with up to 10 follow-ups, and alerts you in the mobile app when a reply is ready to approve.

Channels
B2B social outreach
Instagram DM campaigns
WhatsApp Business campaigns
Facebook comments and messages
Email outreach
AI & Personalization
Contextual profile and activity personalization
AI reply drafts inside live conversations
AI replies sent by the agent, with guardrails
Approve, edit, regenerate, or pause AI
AI lead scoring and priority explanations
AI conversation tags
Conversation Operations
Unified inbox
Mobile app that alerts you to approve replies, with metrics and calendar
Voice dictation and media-aware conversations
Real-time notifications for drafts and lead changes
Pause when a connected account needs attention
Campaign Execution
Build and edit the campaign flow
Campaign testing before launch
Capacity planning by account and campaign
Inbound and outbound campaign modes
Conservative, sustainable pacing
Data & Integrations
Real-time social context and conversation history
CRM integrations
Public API
Webhooks
Calendar and meeting workflow
Transparent execution without credit traps
Reporting & Management
Metrics and analytics dashboard
Team workspaces and roles
Billing, plan, and usage visibility
Multilingual campaign support
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Verdict

Theos is better than Artisan: Artisan sends emails, Theos gets the meeting

Artisan is an email-centric AI SDR: its work revolves around finding contacts and sending sequences. Theos is a real sales agent, Claude Code for sales: it takes a goal, researches your business, compares audiences, writes the strategy and talks with every contact until the meeting is booked. You stay in control from the mobile app.

The table is only the beginning.

6 reasons Theos is better than Artisan

Every DM answered in seconds.Instagram, Facebook and WhatsApp messages get an instant, on-brand reply through Meta’s official APIs. Theos qualifies the lead, tags the chat and books or sells, day and night.

Your next B2B clients, ranked.Theos researches your market and scores every lead against your criteria, so you talk to decision-makers first.

A playbook for every audience.Theos builds a plan for each audience around your product or service: approach, qualification criteria and message sequence.

Test before you launch.Try replies, objections and follow-ups in a simulated conversation. Refine the tone before sending real messages.

Launch your outreach, watch meetings land.Go live and track every reply and booked meeting in one place.

Better every week.Ask Theos what’s working. It reviews every conversation, suggests changes and applies the ones you approve.

Theos vs Artisan FAQs

Yes. Artisan is an email-centric AI SDR: it finds contacts and sends sequences. Theos does the whole sales job: it researches your business, writes the strategy, holds conversations on B2B social networks, Instagram, Facebook and WhatsApp (official Meta APIs), handles objections and books the meeting.

Switch when you want more than email sequences. Theos talks with buyers where they are, answers with live metrics (for example, which campaign books the most meetings) and alerts you in the mobile app when a reply is ready to approve.

Theos holds conversations on Instagram, Facebook and WhatsApp through the official Meta APIs, understands audio, images, documents and links (incoming voice notes arrive transcribed), lets you dictate your replies, books meetings with Google Calendar and alerts you in the mobile app when something needs your approval.

Yes, for research, qualification and messaging. The difference is the category: Artisan's AI works for an email sequence. Theos is the whole agent, like Claude Code for sales: it plans, uses several tools in parallel, holds back-and-forth conversations and proposes changes you approve.

Yes. Tell Theos what you sell or paste your website, pick the audience with it, test the campaign with a simulated contact, then compare reply quality, booked meetings and time saved.

Frequently Asked Questions

Theos is an AI sales agent. For B2B, Theos does your cold outreach: it reaches decision-makers on B2B social networks, writes personal messages in your voice, follows up, handles objections and books qualified meetings on your calendar. For B2C, it answers every Instagram, Facebook and WhatsApp message in seconds, qualifies the lead and closes the sale in chat.

Most tools send messages. Theos sells. It builds a strategy around your product or service, holds real conversations, qualifies each lead and books the meeting or closes the sale. One agent covers outbound and inbound, reviews every conversation and suggests improvements you approve, and connects to your CRM on request. Think of it as Claude Code for sales: an agent that does the work, not a copilot that suggests it. You're not paying for a tool: you're hiring an AI employee.

On Instagram, Facebook and WhatsApp, Theos runs on Meta’s official APIs, so your accounts connect exactly the way Meta intends. B2B social networks are different: each sets its own rules and can limit accounts it sees as too active. There, Theos keeps activity conservative, lets you approve messages before they go out and pauses when an account needs attention. No one can promise a network will never restrict an account, so how you use yours is always your call.

B2B companies that want more meetings with decision-makers: founders, agencies, consultants and sales teams. And B2C businesses that get leads in their DMs, like e-commerce, gyms, real estate, education and clinics, and want every chat answered and sold.

It depends on your industry and your product or service, but Theos is built for one outcome: more clients and more revenue. We’ve used it to book meetings with teams at Ford, BMW, Salesforce, HubSpot and L'Oréal.

Tell Theos what you sell or paste your website. It builds your strategy, you review it, connect your channels and go live. Advanced plans include onboarding sessions with our team to set up and tune your first campaigns.

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